Coffee Shops Partner with Burlington Animal Shelter
An Elon student project from last fall has since been implemented by the Burlington Animal Shelter. Four university students in the course of a strategic campaign suggested that the shelter partner with area coffee shops to spread the word about pet adoption. The shelter is now doing just that. At least four area coffee shops have agreed to use specially designed sleeves on their coffee cups. The sleeves contain a QR code that allows coffee drinkers to scan and visit the shelter’s website – where they can view available pets and find out more info about pet adoption.